HELLO
RARE edition timeless masterpieces of the highest Swiss watchmaking art
Time is existence
We believe people don't live in time — time lives in people. Thus, our craft is not about indicating time, but about giving it a tangible form.
Architecture of Time
What if time is not a number, but a living, experienced reality? At Bakkoura, each piece is created to become lived time — not a consumed product.
No marketing formulas
No marketing formulas. No pressure, labels, or borrowed fame. No trophies, no nostalgia, no empty allure. Just the freedom for you to choose. This is why we honor every detail and remain true — to be worthy of your trust.
The chronological editions
To become an owner of Bakkoura is not about to buy a watch, but to accept an invitation into the universe of true timeowners
ICONIC
Hear the story of time
THE WINK
Every Wink is a new beginning
DICTATOR
Governer of time
EMOJI
A language any heart understands
CHARACTER
Character is revealed, not announced
Geneva Secret
If you know, you know.
I’m, Je suis, أنا
I’m in your language
OPEN MIND
Freedom to be
THRONE
An axiom of NOW
Architect of TimeThe NOW Maker
My name is Jihad Bakkoura. A thinker, poet, and author of books on time, and a designer. I do not deal with time and trends as a unit of measurement, but as as extensions of an idea and a living material to be shaped. My purpose is one: to create something with a soul.
OUR SPECIAL 930 SILVER
LIVES WITH YOU
When you change, so does the Bakkoura watch on your wrist
Our alloy has an amazing ability to influence the patina
our alloy has the highest resistance to tarnishing that a silver alloy has ever achieved in jewelry the same as the 375 gold alloy and 20 times more than pure silver.
Depending on the climate and city you live in. your skin and LEVEL OF happiness or stress, your watch will mature as uniquely as your life path
We spent 9 years and 2000 hours to test more than 100 kilograms of pure silver and 200 alloy formulations TO FIND BAKKOURA SILVER
Begin A DIALOG
If you have an idea or desire to cooperate with Bakkoura Dynasty, write to us. We respect all requests, but carefully choose our partners.
The CHronology editions
